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Case study · CRM and pricing system

Digital MarketingCRM SoftwarePricing PageAd Management

Digital Lead Marketing — CRM & Pricing Page

A clean, conversion-focused pricing page presenting the DLM Lead Connector CRM Software with a 60-day free trial alongside three-tier marketing service plans for ad campaign management.

IndustryDigital Marketing / SaaS
ClientDigital Lead Marketing
Timeline5 Days
PlatformGoHighLevel
Rating⭐⭐⭐⭐⭐ 5.0
60Day Free Trial
3Service Tiers
$149CRM Starting Price/mo
5★Client Rating

The project

Clear pricing without making the choice harder.

Digital Lead Marketing needed a dedicated pricing page to present two distinct product types — a CRM software subscription and a done-for-you ad campaign management service — to business owners ready to scale their marketing.

The page had to feel transparent and fair while guiding visitors toward the right plan for their budget and goals. The full page was built inside GoHighLevel with a cream and amber design, Monthly/Yearly CRM toggle, three-tier service comparison, and detailed business-marketing explanation.

Website evidence · pricing-page mockupDigital Lead Marketing pricing page mockup
Website evidence · full GoHighLevel pageDigital Lead Marketing pricing page screenshot

What I built

One pricing system for clarity and qualified action.

The original build sets out the DLM software entry route and service-management options in a way that lets prospective buyers self-select before they enquire.

Hero headline

“Choose the Plan That Powers Your Growth” with confirmation that plans include DLM Lead Connector System, automation tools, and campaign management.

Monthly / Yearly toggle

Visitors self-select a preferred billing cycle and see the DLM Lead Connector Software pricing immediately.

DLM Lead Connector

Featured CRM card: 60 Day FREE Trial → $149/mo after the trial period, creating a simple low-risk entry route.

Three service tiers

Standard ($999 setup + $399/mo tech + $1,999/mo management), Premium ($1,499 setup + $3,499/mo), and Professional ($999 setup + $2,999/mo).

Pricing philosophy

Transparency-led copy explaining project-based and hourly options, with no two campaigns treated as identical.

Campaign CTA

A final Marketing Campaigns action follows the full price context, reducing hesitation before an enquiry.

Tools & integrations

Built in the system that turns price research into a lead.

GoHighLevel3-Tier Pricing TablesMonthly/Yearly ToggleCream & Amber DesignCRM Software PricingAd Management PlansMobile OptimisedCRO Optimised
“Samuel built exactly the pricing page we needed — clear, transparent, and structured in a way that guides prospects to the right plan without overwhelming them. The CRM trial section and the three-tier service breakdown work perfectly together.”
Digital Lead Marketing · CRM Software & Ad Campaign Management · Pricing Page Client

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